Community contest begins to name new arena at The Monument

RAPID CITY, S.D. (OCT. 13, 2020) – Monument Health and the Rushmore Plaza Civic Center have teamed up to announce a community contest to name the new arena at The Monument. The person who submits the winning name will win a prize package of event tickets.

Construction on the new, nearly 250,000-square-foot arena is expected to be completed in the fall of 2021. The new arena will be home to Rodeo Rapid City, Black Hills Powwow, Lakota Nation Invitational and countless other sports and entertainment events.

Starting Tuesday, Oct. 13, the public is invited to submit name ideas for this space. The entire complex will be known as The Monument starting in July 2021. The existing Don Barnett Arena and LaCroix Hall exhibit hall will retain their names. The contest is to select a name for the new arena at The Monument.

To submit a name, go to gotmine.com/namethearena. Names can be submitted until Friday, Nov. 13, at 5 p.m. After that, the naming rights committee will select the top three names. Those names will go up for a public social media vote from Nov. 20 to Dec. 6. The winning name will be announced Dec. 17.

“This arena is going to be incredible for our community – and we want everyone’s input to name this venue,” said Robin Zebroski, Vice President of Strategic Marketing and Communications for Monument Health. “We’re asking the Black Hills community to start thinking of great names for this space. We want names that represent our region, the growth of our communities and the incredible energy of the shows that will come with this arena.”

“Having a naming rights partner that was invested in our Community and that understood our 40-plus-year history was an important factor for us,” said Craig Baltzer, Executive Director for The Monument. “We are excited that they are leaving it up to the public to name this new arena. So we urge anyone who’s ever attended an event here or wanted to, to get those entries in. This is your arena.”

A full list of rules for the naming rights contest can be found at gotmine.com/namethearena. Beginning in 2021, the Rushmore Plaza Civic Center will market under the new name of The Monument. Naming rights for the Civic Center facility were awarded to the newly-branded Monument Health and announced in November 2019.

About Monument Health
Headquartered in Rapid City, S.D., Monument Health is a community-based health care system with a mission to make a difference, every day. The system offers care in 33 medical specialties and serves 20 communities across western South Dakota and in eastern Wyoming. With over 4,500 physicians and caregivers, Monument Health is comprised of 5 hospitals, 8 specialty and surgical centers and more than 40 medical clinics and health care service centers. Monument Health is a member of the Mayo Clinic Care Network.

About The Rushmore Plaza Civic Center
Hosting over 700 events annually, The Rushmore Plaza Civic Center, future home of The Monument, serves as the area’s premier full-service convention, exhibition and performance complex. The complex features two spacious multi-purpose arenas (one with a permanent ice floor), fine arts theatre, two large convention/exhibit halls, and numerous supporting meeting rooms all under one roof. 2021 will unveil the most recent addition, a 230,000 square foot modern expansion arena. Since opening their doors in 1977, the Civic Center has played host to many of the country’s leading performing acts and entertainment events.